Employers Seek These Critical Salesforce Skills From Recent Graduates
Published by Kevin Robb on
Jan 27, 2022 11:27:29 AM
Graduates with Salesforce skills are in high demand amongst employers.
That’s no surprise given the size and growth of the Salesforce ecosystem. In this digital age, thousands of companies are implementing Customer Relationship Management platforms such as Salesforce. These platforms help automate workflows, track multiple aspects of each customer, and create personalized services for those customers.
Just how big are the Salesforce influence and the opportunity it creates?
Salesforce generates $1.2 Trillion in new business revenue
The Salesforce platform is used by more than 150,000 companies
4.2 million new Salesforce jobs will be created from 2019 - to 2024
And more than 80,000 jobs requiring Salesforce skills are currently posted on leading job boards
This demand for Salesforce technologists is amazing with companies and recruiters scouring the workforce for qualified candidates. If you have Salesforce skills, you can impress recruiters and land a rewarding career.
But what skills are employers seeking?
Here are the Salesforce skills graduates should demonstrate to employers
Relevant Salesforce Project Experience
Communication Skills - Talk the Talk to show you can Walk the Walk
Employers seek Graduates with Salesforce Certifications
Candidates who want to pursue a career in the Salesforce ecosystem can set themselves apart by obtaining at least one Salesforce certification.
Salesforce certifications show employers that you have a basic understanding of the Salesforce platform. They also formally acknowledge that you have mastered the basic technical skills for the job - especially if you don’t have any previous career experience.
Further, many employers will expect you to have at least one basic certification such as Certified Salesforce Administrator or Certified Salesforce Developer.
There are several ways you can learn Salesforce and gain certifications along the way, including instructor-led corporate training courses or self-paced learning courses offered by Salesforce itself.
Graduates with Salesforce project experience stand out
While earning certifications goes a long way, gaining -and showcasing- Salesforce project experience can take you farther.
Earning certifications is a great start since employers will value the knowledge and expertise you demonstrated by earning the certification.
But to earn your stripes, you must gain Salesforce project experience. This is the classic dilemma whereby employers desire candidates to have experience; however, candidates need to get a job to gain experience.
So, you may wonder, how do you get that valuable experience needed to land that first great job?
It starts with your training. Certain training programs, like the Select Institute of Technology boot camps, include project experience exercised based on real-world scenarios. These projects will provide you with experience using Salesforce to complete projects. This provides you with experience you can use to show potential employers you have the skills and experience to make an immediate impact on their business.
If a candidate doesn't have any previous work experience, they should outline any interesting projects they worked on in school on their resume, in detail.
First impressions are important and simply use the correct keywords on your resume (such as "created custom Salesforce mobile app", or including work done with Salesforce product-specific areas such as Sales Cloud, Service Cloud, Commerce Cloud, and Integrations. (again, good opportunity for a Select Tech plug and how they do real-world projects)
Good communication skills are important for any job. And this certainly holds for new graduates seeking to start a career in Salesforce. Demonstrating confidence and communicating your experience articulately will set you apart from your peers in the interview process.
Whether you land on the business-facing side or technical side, Salesforce is, at its core, a Sales system and you need to be able to communicate well with users, team members, and leadership.
When seeking a job, you must communicate well in both written and verbal situations.
It starts first with written communications in formats including your resume, cover letter, and professional networking media such as LinkedIn. Use keywords such as Salesforce, the names of your certifications, and other terms you learned in your training and projects you completed.
Next, you’ll land a phone call and interview and you must be able to speak well.
Use your training to develop talking points that confidently speak to your knowledge of Salesforce and how you can apply it to business requirements.
Select Institute of Technology programs don’t stop with the coursework. The Institute also helps prepare you for your job search. This includes advice on how to communicate the project experience you completed, how to prepare your resume, and how to use LinkedIn.
Kickstart your Salesforce Career at Select Institute of Technology
Interested in joining the rapidly growing Salesforce ecosystem?
Consider attending Select Institute of Technology. We are a technology-based school that teaches the skills students to need to gain Salesforce careers. We leverage the best technologies, practices, and industry partners to achieve our overall mission of helping our graduates start, build or advance their careers. Select Institute of Technology offers two 12-week diploma programs in Salesforce Administrator and Salesforce Developer.